When the COVID-19 pandemic began, Marquette University High School needed a new way to reach prospective parents and students when in-school tours couldn’t happen.

The Hilltopper Home Tour is full of user-immersive digital experiences, including curated video content and stunning 360° images. It provides a seamless welcome to future MUHS students with personalized tours and engaging gamification components, such as a virtual avatar creator and an in-site scavenger hunt that users can complete to redeem MUHS spirit wear. Meanwhile, parents can take their own tours and gain valuable insights into student life, the admissions process, and all the unique opportunities their sons will have access to as MUHS students. The virtual tour resulted in a 9% increase in applications from the previous year.